Bike Helmet Poster Contest invitation

Enter
欢迎参加
The Helmet Poster Contest
自行车头盔推广海报设计大赛

一等奖500RMB Win 500 RMB
二等奖200 RMB second prize 200 RMB
三等奖100 RMB third prize 100 RMB

Picture: Sample poster promoting bicycle helmets on campus. "Little kids look up to university students. Let's set a good example." Jiangnan University, Wuxi, China
Sample poster by 大大卫

Target Audience: Students at Jiangnan University only.
所设计之海报需具备以下要素

感性诉求——说服江南大学学生戴自行车头盔*

理性诉求——列数校园骑车戴头盔的诸多理由（之一），如：

评选标准：鼓动性、新颖性、巧妙性、有效性

参赛对象：全体江南大学学生

截止日期：2011年12月25日
- 保护大脑
- 注重形象
- 树立榜样
- 勇为人先
- 引领潮流
- 载入史册
- ……

营销专业学生与设计专业学生的激烈角逐！鹿死谁手？让我们拭目以待！

作为声势日益壮大的自行车头盔推广活动之一，所有获奖作品将在校园范围内印发！

参赛作品请采用JPEG文件类型并以附件形式发至以下邮箱：
     David@themaninchina.com
     主题栏内容：头盔海报大赛参赛作品
    电子邮件内容：中文姓名（汉字+拼音) 英语名（若无可不写) 专业, 学号, 手机号码

*see: http://www.brainsofchina.com

*Your poster should convince students at Jiangnan University to wear a bicycle helmet or...
Your poster should give university students a reason why wearing a helmet is cool

     Reasons you might give for wearing a bike helmet on campus:
                      - it shows we value our brains and want to protect them.
                       -it shows we are smart
                       -it sets a good example for the Children of China
                       -we can be the first university in China where students wear helmets.
                       -we are the leaders of tomorrow, and wearing a helmet proves it.
                       -surprise me with a reason I haven't considered.

Contest is open to all Jiangnan University students.
   Entries will be judged by emotional appeal, novelty, cleverness, fun and effective
delivery of the message. Deadline for entries: December 25, 2011
    Let's see if the marketing students can beat the design students.
   Winning entry will be produced and distributed on campus as part of the growing international bicycle helmet
   campaign.

Entries should be submitted as a jpeg attachment to an email addressed to David Scott
Subject: Bike helmet poster contest entry
Message must include the student's name and major.